Korea Grand Sale is a shopping & tourism festival held between every January and February where any international visitors to Korea can enjoy various discounts at shopping, food, lodging and entertainment, etc. The “Korea Grand Sale 2014” takes place for 45 days between January 3, 2014 and February 16, 2014 and a total of 27,000 stores of 92 companies throughout the country will be participating in the largest occasion of the festival’s history.
- Event Name: Korea Grand Sale 2014
- Period: Jan. 3 ~ Feb. 16, 2014
- Venues: Seoul, metropolitan area and major local governments
- For whom: Foreign tourists who visit Korea and foreign residents in Korea
- Scale: More than 27,000 stores nationwide in fields of shopping, lodging, beauty, food & beverage, and culture & tourism
- Host: Visit Korea Committee
Major Watch Points for Korea Grand Sale 2014
Point 1: Online/Offline Events
Prepare yourself for the Korea Grand Sale 2014 in advance with the online event to be held at the time of the official website’s opening (December, 2013). On January 3, 2014, Incheon International Airport welcome event will signal the official start of the Korea Grand Sale 2014 and throughout the event period, various themed experience events for fashion, beauty, food and entertainment will be held at the Korea Grand Sale event center. There will also be a K-POP concert commemorating Korea Grand Sale 2014 featuring named Hallyu (Korean Wave) stars as well as various events allowing you to experience Korea in various ways aside from shopping.
Point 2: Promotions from Participating Companies
During Korea Grand Sale 2014, there will be a tie-in promotion held with the official sponsor, Master Card, and a “One-More-Night” promotion where international visitors staying more than 2~4 nights at major participating hotels can get one additional night for free. Traditional Korean markets throughout the country are also participating in the Korea Grand Sale this year and they are preparing various promotion events to allow international visitors to experience a new shopping enjoyment in traditional markets.
Point 3: Web/Mobile Service
The official website of Korea Grand Sale 2014 will boost user convenience by enabling foreign tourists to access discount benefits of each participating company and various kinds of promotion information more easily. Once opened, the official website will also be mobile device optimized with free Wi-Fi to be provided in a special tourist zone of Seoul for shopping tourists to access information on the website easily anytime, anywhere, even on the move.
There are numerous programs being prepared to make your visit to Korea more enjoyable. The Pleasure of Shopping, come and enjoy it in Korea!
